ancient wisdom x 21st century science

Welcome to Primal Alchemy, a visionary holistic health & performance brand.

Exclusive home to the world's only Prana Charged™ superfood supplements, rare crystals and quantum health technologies. Formulated and created to help unlock and actualise your divine physical, mental & spiritual potential.

Experience the past, present & future of peak state human performance today!

the art & science of becoming superhuman

Shop the latest collections of our exclusive lifestyle optimisation products that help align you with your divine higher self.

PHYSICALLY. MENTALLY. SPIRITUALLY. LEVEL UP.

claim your free guide map to divinity & beyond

The Superhuman Optimisation Map is history's ultimate compendium of knowledge for self mastery & ascension, creating a new holistic & integrative model for awakening one's divine potential.

Learn how to optimise yourself physically, mentally & spiritually to unlock dormant god-like powers and evolve into a living superhuman.

the red pill initiation hour podcast

Join Primal Alchemy creator Chris Storey as he presents to you the art, science & philosophy of becoming superhuman.

Thought provoking conversations with today's leading researchers and mavericks within the fields of ancestral health, bio-hacking, consciousness exploration and much more. 

CLICK BELOW TO LISTEN TO THE LATEST EPISODE

SIGN UP TO OUR INNER CIRCLE PERKZ CLUB